NAMA, the National Automatic Merchandising Association, is the national trade association of the food and refreshment vending, coffee service and foodservice management industries including on-site, commissary, catering and mobile. Its membership is comprised of service companies, equipment manufacturers and suppliers of products and services to operating service companies. The basic mission of the association, to collectively advance and promote the automatic merchandising and coffee service industries, still guides NAMA today as it did in 1936, the year of the organization’s founding.

NAMA supports, with administrative, logistical and financial assistance, a network of 30+ affiliated state councils encompassing 36 states. Through the state councils, the vending and coffee service industries focus on local issues and concerns as well as gather frequently for networking opportunities.

NAMA's policies and programs are established and reviewed by volunteer members who serve on the board of directors and committees. The programs are implemented by the Association's executive staff from its headquarters in Chicago and from field offices in Herndon, Virginia; Marietta, Georgia, and Pasadena, California.